This past weekend Matt Thornhill was interviewed by 
"The Dolans" on WOR 710 out of New York on their nationally-syndicated business news show.
You can listen to the segment below. Obviously, Ken Dolan is a big fan of the book.
Monday, September 10, 2007
Boomer Consumer on the Radio
You can listen to the segment below. Obviously, Ken Dolan is a big fan of the book.
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Valuable Insights into the Hearts, Minds and Wallets of Today's Baby Boomers
This blog is by the authors of Boomer Consumer: Ten New Rules for Marketing to America's Largest, Wealthiest and Most Influential Group, on sale now.
Here is where you'll find information referenced in the book, as well as updates, news and perspectives from Matt Thornhill and John Martin, founders of the Boomer Project.
This blog is by the authors of Boomer Consumer: Ten New Rules for Marketing to America's Largest, Wealthiest and Most Influential Group, on sale now.
Here is where you'll find information referenced in the book, as well as updates, news and perspectives from Matt Thornhill and John Martin, founders of the Boomer Project.
1 comment:
Most MSM still require that one be a published author before being considered an authority on a subject.
(unless it's technology.)
I bet the Dolans know www technology.
I am home for a couple days and caught Ellen (she's 50 or close) and she wears her ignorance of technology like a badge of honor.
Perhaps that's the difference between having personal assistants and not.
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