Tuesday, June 2, 2009

What Happened to the Posts?

This blog attracted 400+ "subscribers" who have been loyal readers.

Unfortunately for them, we have 5,000 loyal subscribers to our biweekly email newsletter, Jumpin' Jack Flash.

Size matters.

So we stopped contributing new posts to this and instead focused on expanding the frequency and depth of the newsletter. It's now bigger and better than ever.

If you're not a subscriber, simply sign up here (look for the "Free Newsletter" link on the left).

Valuable Insights into the Hearts, Minds and Wallets of Today's Baby Boomers

This blog is by the authors of Boomer Consumer: Ten New Rules for Marketing to America's Largest, Wealthiest and Most Influential Group, on sale now.

Here is where you'll find information referenced in the book, as well as updates, news and perspectives from Matt Thornhill and John Martin, founders of the Boomer Project.