Showing posts with label radio. Show all posts
Showing posts with label radio. Show all posts

Monday, September 10, 2007

Boomer Consumer on the Radio

This past weekend Matt Thornhill was interviewed by "The Dolans" on WOR 710 out of New York on their nationally-syndicated business news show.


You can listen to the segment below. Obviously, Ken Dolan is a big fan of the book.

Valuable Insights into the Hearts, Minds and Wallets of Today's Baby Boomers

This blog is by the authors of Boomer Consumer: Ten New Rules for Marketing to America's Largest, Wealthiest and Most Influential Group, on sale now.

Here is where you'll find information referenced in the book, as well as updates, news and perspectives from Matt Thornhill and John Martin, founders of the Boomer Project.